
Earlier this year I shared some examples of Poland’s bizarre movie poster art. But the Poles don’t have the monopoly on advertising films in odd ways.
In the mid 1980s VCR technology came to Ghana, allowing entrepreneurial types to run their own film screenings.
Armed with their VCR, a TV and a portable generator, these kind chaps would travel around Ghanaian towns and set up a sort of temporary cinema, showing the locals a film then moving on to the next location.
In order to promote their screenings, they hired local artists to create movie posters for them. Sometimes these posters were little more than paintings of the actual VHS cover, but sometimes – often when the artist hadn’t actually seen the film – the results were a little more bizarre.
These days Ghana’s economy is beginning to thrive and this practice is far less common, mainly because many Ghanaians are able to afford their own televisions and DVD players. But it’s fun to take a look back at how it used to be back in the day.